If you have surfed this website, you now realize that the primary reason for the existence of Powerline Beef Genetics is to produce bulls that sire profitable feeder cattle.
Clearly, it would be an incomplete offering if Powerline marketed bulls and then did nothing to help funnel the resulting progeny to feedyards that appreciate their value and will bid competitively to own them. This was recognized in the early days of Power Genetics and systems have existed since that time to ensure that the progeny of Power Genetics bulls (now Powerline bulls) are presented to competitive buyers.
Power Genetics (PG) and ABS had the good fortune to connect with Jim Barta, a rancher, cattle feeder, entrepreneur and proprietor of Big Blue Sale Barn (BBSB). Big Blue is an internet-based video cattle market with a singular focus of offering the very best feeder cattle to meet the needs of feeders who demand the very best. Sales are held approximately every two weeks, which creates a manageable number of cattle whereby consignors don’t feel that their cattle get “lost” amongst a couple hundred thousand offered in other video sales.
The vast majority of cattle offered on BBSB are Age and Source Verified (ASV). They are listed by producers with documented health programs and genetic profiles. There simply are not enough Powerline bulls to sire all the cattle offered on Big Blue, but Big Blue Marketing Agents are nevertheless discriminating on the cattle they offer. PowerLine-sired calves generally spark intense competition among the regular bidders on Big Blue.
Powerline bull customers are not restricted in any way from marketing their calves through any channel they prefer, but many of the feeder cattle buyers on Big Blue have fed PowerLine-sired feeder cattle for many years and appreciate what the right combination of Angus and Simmental genetics can do for feedlot performance and carcass merit. Thus, they tend to be aggressive bidders.
To learn more about Big Blue Sale Barn, click on this link www.bigbluesalebarn.com.
To discuss your cattle marketing options with a Big Blue Marketing Agent, contact the agent nearest you from the list below:
ABS Marketing Agents
Power Genetics Marketing Agents